Project: Invest in Hamilton advertisement
My roles in this project included director and cinematographer. While working with a talented group of creatives we created an advertisement for the city of Hamilton, Ontario.
Brainstorming
The task is to shoot an advertisement video for the city of Hamilton, Ontario, Canada. The client is Invest in Hamilton, an offshoot of the city's Economic Development Office. The goal is to highlight the diverse environment and promote the city as a landscape that's ripe for innovation.
The city is best known for its iron and steel industry as well as food processing and agriculture industries. The client would also like to highlight the city's creative segments.
Deliverable: 1:30 minute advertisement that is suitable for television and social media.
Tagline - Hamilton: Where innovation goes to work.
After brainstorming we proceeded to strategy, script development, and storyboarding.
Storyboard Excerpts
